Batu Ulker
Cover of VSL or Webinar?
Page from VSL or Webinar?Page from VSL or Webinar?Page from VSL or Webinar?
Free 35-page guide · PDF with worksheets

VSL or Webinar?

Pick the funnel your sales team can actually close.

Which one converts better is the wrong question. This is the five-dimension scorecard and the decision matrix I use to choose between a VSL and a webinar for a high-ticket offer.

Inside

  • Why a VSL and a webinar do exactly the same job, and the one thing that actually differs
  • The five-dimension scorecard, with a verdict on each (two of them have no universal winner)
  • The decision matrix: four cases, including the one where you need neither funnel
  • The sales team override that beats everything else on the matrix
  • Six worksheets, including the close-rate check most founders have never run

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For coaches, consultants, agencies and service businesses selling a $2K to $10K+ offer on a sales call.

Batu Ulker

Who wrote this

I'm Batu. I run Advergent, where me and my team build the funnels and Meta ads that book high-ticket sales calls. Over $30M in ad spend managed, and everything in the guide comes from accounts I've run myself, including the mistakes.